777ee Privacy Policy Your Data Rights & How We Protect Your Information

1 Introduction

777ee ("we", "us", "our") is committed to protecting the personal data and privacy of every individual who uses the 777ee platform at 777ee.biz. This Privacy Policy ("Policy") describes our practices with respect to the collection, use, storage, disclosure, and protection of personal information provided by users ("you", "your", "Player") of the 777ee gaming platform.

This Policy applies to all personal data processing activities carried out by 777ee in connection with the provision of online gaming services — including sports betting (cricket, UFC, football), live casino, slot games, instant games such as Relax Fishing and Ludo Quick, payment processing, customer support, and marketing communications.

This Policy should be read alongside our Terms & Conditions and Responsible Gaming Policy. Where there is any inconsistency between documents, this Privacy Policy governs data protection matters.

2 Data Controller

For the purposes of applicable data protection law, 777ee is the data controller in respect of personal data collected through the 777ee platform. As data controller, 777ee determines the purposes and means by which your personal data is processed. 777ee is responsible for ensuring that data processing activities are conducted in compliance with applicable international data protection standards and the obligations arising under our gaming licence.

For all data protection enquiries, requests to exercise your rights, or complaints regarding 777ee's handling of your personal data, please contact our support team in writing at [email protected]. 777ee does not currently designate a separate Data Protection Officer but treats all data-related communications with the same priority as account support enquiries.

3 Personal Data We Collect

3.1 Registration & Identity Data

When you register a 777ee account, we collect:

• Full legal name as it appears on your official identity document;
• Date of birth (required to verify age eligibility — 21+ platform);
• Residential address including city and province (e.g., Karachi, Lahore, Faisalabad);
• Email address;
• Pakistani mobile number (used for SMS verification and communications);
• Username chosen at registration.

3.2 KYC Verification Data

Prior to processing withdrawals, 777ee collects documentary evidence for KYC verification purposes, including:

• Copy of Computerised National Identity Card (CNIC) — front and back;
• Proof of residential address (utility bill or bank statement, typically dated within three months);
• Proof of payment method used for deposits (e.g., screenshot of JazzCash or EasyPaisa account);
• Selfie or photograph as required by our KYC verification process.

3.3 Financial Data

777ee collects data relating to financial transactions conducted through your account, including deposit amounts, withdrawal requests, transaction histories, payment methods used, and associated payment instrument identifiers. Full payment card numbers and bank account credentials are not stored by 777ee — these are handled by our licensed payment processors.

3.4 Gaming Activity Data

777ee records all gaming activity conducted through your account, including bets placed, games played, stakes wagered, winnings received, bonus usage, session durations, and responsible gaming tool settings. This data is necessary to operate the platform, administer bonuses, and meet our regulatory obligations.

3.5 Technical & Usage Data

When you access 777ee, we automatically collect technical information including:

• IP address and approximate geographic location;
• Browser type and version;
• Device type and operating system;
• Pages visited, features accessed, and time spent on the 777ee platform;
• Login timestamps and session duration;
• Referral source (how you arrived at 777ee).

3.6 Communications Data

If you contact 777ee support via live chat or email, we retain records of those communications for quality assurance, dispute resolution, and regulatory audit purposes. Support interaction records are treated as personal data and subject to the same protections as all other data we hold.

4 How We Collect Personal Data

777ee collects personal data through the following channels:

• Directly from you — at registration, during KYC verification, when you make deposits or withdrawals, when you contact support, and when you opt into marketing communications;
• Automatically — through technical systems on the 777ee platform, including server logs, session tracking, and cookie-based analytics (see Section 8 — Cookies & Tracking);
• From third parties — KYC verification service providers may supplement your provided data with verification results; payment processors provide transaction confirmation data; fraud prevention services may flag risk indicators associated with your technical profile.

5 Purposes of Processing

6 Legal Bases for Processing

777ee processes personal data on the following lawful bases:

• Contract performance: Processing necessary to provide the services you have registered for — account management, payment processing, game access, and bonus administration;
• Legal obligation: Processing required to comply with KYC, AML, and other regulatory requirements applicable under our gaming licence and international compliance frameworks;
• Legitimate interests: Processing for fraud detection, platform security, responsible gaming monitoring, customer service delivery, and anonymised analytics, where these interests are not overridden by your rights;
• Consent: Processing for direct marketing communications, where you have provided explicit opt-in consent. You may withdraw marketing consent at any time by contacting 777ee support.

7 Third-Party Sharing

777ee does not sell your personal data. We share personal data only with the following categories of third parties, and only to the extent necessary for the stated purpose:

• Payment processors (JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Visa/Mastercard processors, cryptocurrency settlement providers) — to process deposits and withdrawals;
• KYC and identity verification providers — to verify your identity and age in compliance with our licensing obligations;
• Game content providers (Pragmatic Play, NetEnt, Play'n GO, and others) — to deliver games within the 777ee platform; these providers may process technical interaction data as part of game operation;
• Fraud and security analytics providers — to detect and prevent fraudulent access, financial crime, and account security breaches;
• Regulatory authorities and law enforcement — where 777ee is under a legal obligation to disclose information in connection with AML reporting, licensing oversight, or a lawful request from a competent authority;
• Professional advisors — legal, accounting, and audit firms engaged by 777ee, subject to confidentiality obligations.

8 Cookies & Tracking Technologies

777ee uses cookies and similar tracking technologies to operate and improve the platform. Cookies are small text files placed on your device when you visit 777ee.biz. The following categories of cookies are used:

• Essential cookies: Required for platform operation — login session management, security tokens, and core functionality. These cannot be disabled without impairing your ability to use 777ee.
• Functional cookies: Remember your preferences — preferred language, last-visited game category, and display settings — to personalise your 777ee experience.
• Analytics cookies: Collect aggregated, anonymised data about how players use 777ee — which pages are visited most, where players drop off, and how features perform. Used to improve platform design and content.
• Security cookies: Assist in detecting and preventing fraudulent access attempts, bot activity, and suspicious session patterns.

9 Data Retention

777ee retains personal data for no longer than is necessary for the purpose for which it was collected, subject to the following minimum retention requirements:

• Active account data — retained for the duration of the account relationship plus a minimum of five (5) years following account closure, as required by AML and gaming regulatory standards;
• KYC documentation — retained for a minimum of five (5) years from the date of verification or the date of last transaction, whichever is later;
• Transaction records — retained for a minimum of five (5) years from the date of the transaction;
• Gaming activity logs — retained for a minimum of three (3) years from the date of each session, for dispute resolution and responsible gaming audit purposes;
• Support communications — retained for a minimum of two (2) years from the date of the last interaction;
• Marketing consent records — retained for the duration of the consent relationship plus one (1) year following consent withdrawal.

Following expiry of the applicable retention period, personal data is securely deleted or anonymised so that it can no longer be associated with an identifiable individual. 777ee reviews its data retention practices on an annual basis.

10 Your Data Rights

As a 777ee player, you have the following rights with respect to your personal data. These rights are exercisable by contacting 777ee support at [email protected]. 777ee will respond to all valid rights requests within 30 calendar days of receipt.

11 Security Measures

777ee implements technical and organisational security measures designed to protect personal data against unauthorised access, disclosure, alteration, loss, and destruction. Key security measures include:

• 256-bit SSL/TLS encryption for all data transmitted between your device and 777ee servers;
• Encryption at rest for all personal data and financial records stored in 777ee systems;
• Role-based access controls limiting data access to authorised personnel with a documented operational need;
• Multi-factor authentication required for all 777ee system administrative access;
• Regular penetration testing and vulnerability assessments of 777ee's technical infrastructure;
• Intrusion detection systems monitoring for anomalous access patterns;
• Incident response procedures with defined timelines for identification, containment, and notification of data security incidents.

While 777ee applies industry-standard security measures, no internet-based platform can guarantee absolute security. You are responsible for maintaining the security of your own device and 777ee login credentials. In the event of a suspected security breach involving your account, contact 777ee support immediately.

12 Minors' Privacy

777ee is an adult gaming platform strictly for individuals aged 21 years and above. 777ee does not knowingly collect personal data from individuals under the age of 21. If 777ee determines that personal data has been collected from a person below the minimum age — whether through registration fraud or otherwise — all associated data will be permanently deleted and the account immediately closed without refund of any funds.

If you are a parent or guardian and believe that a minor in your care has provided personal data to 777ee, please contact us immediately at [email protected]. We will investigate and take appropriate action without delay.

13 Marketing Communications

777ee may send promotional communications — including bonus offers, seasonal promotions, PSL betting promotions, and platform updates — to Players who have provided explicit opt-in consent to receive such communications. Marketing messages may be sent via email or SMS to your registered Pakistani mobile number.

You may withdraw your consent to receive marketing communications at any time by:

• Using the unsubscribe link provided in any 777ee marketing email;
• Contacting 777ee support at [email protected] and requesting removal from marketing lists;
• Updating your communication preferences within your 777ee account settings.

Withdrawal of marketing consent does not affect your ability to use 777ee Services or your receipt of transactional communications (such as deposit confirmations, withdrawal notifications, and KYC status updates), which are necessary to operate your account and cannot be opted out of while your account is active.

14 Changes to This Privacy Policy

777ee reserves the right to update or modify this Privacy Policy at any time to reflect changes in our data processing practices, operational requirements, legal obligations, or applicable standards. The "Effective Date" at the top of this Policy reflects the date of the most recent revision.

Where changes are material — meaning they substantively affect how we collect, use, or share your personal data — 777ee will provide advance notice to registered Players via email or on-platform notification prior to the changes taking effect. For minor or administrative updates, the revised Policy will be published on this page with an updated effective date.

Continued use of 777ee Services following the effective date of any Policy revision constitutes your acceptance of the updated terms. If you do not agree with material changes, you have the right to close your account and request deletion of your data before the changes take effect.

15 Contact Us

For all privacy-related enquiries, requests to exercise your data rights, or complaints about how 777ee handles your personal information, please contact the 777ee support team using the details below. All communications are handled in strict confidence.